bARBARA Í gONGINI
Personally I love when a designer has a specific aesthetic that they utilize throughout their collections each season. What some may view as repetitive I view as a brave and bold statement which passes up on moneymaking trends by sticking by their ethos and this is what captivates me about bARBARA Í gONGINI, the Nordic brand based in Denmark, “The aim of the company is to create Nordic clothing based on a conceptual approach to the process, where experiments with forms provide the setting for the visual motive in the design” (bARBARA Í gONGINI)
What first made me sit up and take notice was watching the virtual fashion show with my headphones turned up to the max while sitting in a dark room alone. I’m so grateful that we are living in an era where an artist can visually express their craft so easily with the click of a play button. This film really captures the brand in all of it’s dark and deconstructed glory – I find myself craving black and am in love with AW11/12 long leathers, fine exposed knits and slashed and zipped trousers.
Posted by Leanne Jay Boulton